Running Your Business or Career Like a Celebrity Chef.

daddy-daughter2 “Welcome back from the Holidays and thanks for tuning into today’s segment of Cooking with Doc, with your host Chef Boyar-D-O-C. Today we’ll be cooking up a special Island recipe that can be used to prepare Jerk Chicken, Pork, Shrimp and maybe even Goat…” That might sound like a great intro for a new TV show, but it’s just my imagination. However, it’s a good place to start talking about running your business or career like a Celebrity Chef.

 

Not long ago while TV Channel surfing I stumbled on a show where the host was sharing tips on preparing a certain holiday meal. The Chef (along with his assistant) was working with a four-burner commercial-grade stove. He started out by working on the meal with one pot on the stove. As he got going another pot was added on the stove until eventually all burners were fired-up.

 

I don’t envision being up to commercial-grade standard as a Chef any time soon. But I was inspired by the Cooking Show. As you position your career or business for the next level of success it makes sense to turn up the heat in the following areas:

1.     Mindset

 

2.     Method

 

3.     Motivation

 

4.     Money

 

If you’ve been following the News you’re probably aware of the plight of the Big Three US Automakers. Some wonder whether they’re going to make it through these tough economic times. The concern that many industry critics have is whether the Senior Executives are operating with the right mindset or are they simply out of touch. This might then raise the question, “do we have the right mindset to live our dreams or to follow through on our resolutions?”

 

As a former Software Engineer I can tell you that there was a way of doing things. Not that everybody’s way was the same but there was a methodology to be followed. This was necessary to help minimize errors. This was done to help streamline the product’s development. This was a must so that there was a system in place. As you turn up the heat this year make sure there is a method to your madness in order to move closer and closer to your greatness.

 

Everybody needs love some time and everybody needs a little motivation as well. Maybe next time I can share more about how I stay motivated but for right now this is not about me. There are many tried and true ways to stay motivated but one of the best is to continually provide excellent service to your boss, clients, customers or loved ones. This will help to put a feather in your cap and as a bonus might turn into a pay raise, increasing revenue stream or even a strong personal/professional connection.

 

Money makes the world go ’round, that’s what they tell me. We need not live and die by money but we need to position our skills, talents and abilities, products, services and personalities in a way that returns maximum market value. You can choose initially to focus on mindset or method or motivation or money in your preferred order. But once you turn up the heat and things get cookin’ in all areas, others will feel your passion, be blessed by your flava and as you do more of what you love, the money will follow.

Music Soundtrack – Latin/Pop Flava “Double-Play”

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Eat, Drink and be Irie!

daddy-daughter2 This Bud’s for You, a slogan once made popular by Beer Manufacturer Budweiser. Well, say it isn’t so as Budweiser announced layoffs recently. Company executives revealed that this plan had been in the works since June. It just seems odd during the Holidays when there are more house parties and office socials that Budweiser would be downsizing.

 

The President of Budweiser was quoted as saying, “these decisions are a result of a careful review of each department.” Maybe this doesn’t affect you directly. You’re still looking to get dressed-up for the concert. You’re looking forward to getting “footloose and fancy free” or “jiggy with it” depending on your school of music. The Holiday season is a fun time to eat, drink and be irie.

 

However, if you were to take a page from the President of Budweiser, this might also be a good time to take stock of where you stand. Even with the current recessionary trends this is the time of year best noted for giving. People are busy shopping for their spouse, children and BFF. As you review your holiday giving this is a good time to practice “paying it forward.”

 

Consider this real life encounter of two women who run into each other at the Department store checkout counter. One makes clothing purchases that rings up in the hundreds. The store has a give-back special where for every $100 you spend you get back $25 in coupon savings. So, as the first woman pays for her purchases and receives the coupons she turns around to the second woman on the line, hands her one of the coupons and says, Merry Christmas! This is just one example of holiday giving.

 

Have you seen the January ’09 issue of Oprah’s magazine? On the cover it shows Oprah “before and after.” In the before picture she was slim and trim but in the after picture she appears pleasingly plump. Maybe after careful review of her goals Oprah decided she wants to switch that image. After careful review of your goals (in between the giving and the good times) maybe there’s something for which you’d like to reverse the “before and after” results to make you more on point.

 

Mega successful people like Oprah are able to achieve their goals and live their dreams because they are usually drama-free, ego-free and not hung-up on ideology. This minimizes the issues and baggage that block their dreams, the way clouds block the sunshine. Isn’t that what the good times are all about? Making sure you live your life like it’s golden. So, go ahead and have a blast this holiday. But make sure you take time to review your giving, goals and enjoy the good times as you rise and shine in 2009. Cheers!

 

P.S.

Rise and Shine in 2009! That’s the way I see it for the upcoming year. If there’s anything I can do to serve your business/career/empowerment interests then give a brotha a holla! In the meantime, Happy Holidays, Merry Christmas, Feliz Navidad, Happy Kwanzaa… you get my drift. Blessings!

Music Soundtrack – Island Flava “Double-Play” 

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Take Your Dreams off Layaway and Put them on Steroids.

daddy-daughter2 Layaway is back! After a brief absence from store counters, the big box stores like Wally-Mart and Targee have decided to bring back their layaway programs. It seems that these incentives were suspended as credit cards became more widely available. The thinking was that since more and more people could buy on credit there were less and less people needing layaway.

 

Makes sense, right? Well now that the credit market has dried up, the return of layaway is a major news story. This old-school form of credit is making a comeback. Layaway allows stores to make advanced sales before all the money is in. It allows consumers to commit to a purchase by paying over time. If layaway can be taken off the shelf and brought back to life would this be a good time for you to take your dreams off layaway as well?

 

The thing with layaway is that you can put yourself on a payment plan. It gives you another option if you can’t come up with all the money upfront. Similarly, if you take your dreams off layaway you will put yourself on a payment plan. This payment plan can return dividends or deeds depending on whether you’re starting a business or simply doing some good in the ‘hood. Whether your dream is in the idea, launch, growth or legacy phase of development it still takes faith to see it through. So, you can take your dreams off layaway and put them on steroids by setting a target and a task.

 

Remember as a child putting that puzzle together that you received as a Christmas gift? At first you didn’t know where to start. You looked at the box cover to see the desired outcome. You then might have flipped over a few pieces trying to get some sense of order. Maybe you decided to zero-in on some object in the picture to begin putting the pieces together in that area. After some time you could see the puzzle picture taking shape.

 

Living your dreams is a lot like putting that puzzle together. First you have to get a sense for the big picture. What are you shooting for or aiming to achieve? What’s your big-picture target? Then you have to identify a task or set of tasks that you can zero-in on. This will provide a sense of order, increasing familiarity and focus in those areas. These tasks are essential because whatever the mind can conceive it needs some action in order to be achieved.

 

Taking your dreams off layaway also means you have to set a time. That’s one reason why layaway can be so effective. The store knows that there will come a time when the customer makes the final payment. In addition, the customer knows that there will come a time when the product becomes their own. In living your dreams you have to set a time to get serious, get started, get moving or simply take it to the next level. After some time you will see the big picture taking shape. Even when doubt creeps in, as it sometimes does for us all, we just have to be reminded that our steps are being guided by the spirit of history. Well, it’s two weeks before Christmas and maybe your gift to you is that you put your dreams on notice!

 

P.S.

A special Holiday Buy One Get One (BOGO) discount offer for my latest book entitled Becoming Layoff Proof: What it Means to be the CEO of Me Inc. Email my Publicist at pen@purposefullivingventures.com with any questions or to reserve your autographed copy now. Otherwise you can visit the Book Store to order online.

Music Soundtrack – Urban Flava “Double-Play”

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Deck the Marketplace with Lots of Value.

daddy-daughter2 The Black Friday sales numbers are in but the retailers aren’t ready to celebrate yet. With a shortened holiday shopping season and with less money to go around it’s not clear whether to be happy or worried. The question that many retailers have begun to ask themselves is “how can we maximize the value we deliver to the marketplace?” The same might be true for consumers as well as working professionals.

 

If you’ve ever asked this question then a quick movie review might provide some clues. In the holiday flick Deck the Halls starring Danny Devito, the discovery is made of an Internet site where they could locate the neighbors’ house. For some reason when Devito entered his home address there was no such luck. So he decided that in the spirit of the holiday season he was going to decorate his house so brightly that it would be visible from outer space.

 

Hold that thought as you think about the work you do on the job or the product/service you provide as a business owner in the marketplace. Whether you work on an assembly line or write punch lines, whether you’re starting a business or looking to grow your business there is a process for going from good to great that involves:

1.       Researching

 

2.       Prototyping

 

3.       Networking

 

4.       Fine-tuning

 

Did you know that one of the ways Colleges/Universities attract revenue is through research? This is where time is spent checking the laws, the facts, the history, the validity of an idea or invention. While we all don’t have the funding like these institutions we can still put our ideas in motion by first doing some research. Research will get you to open doors, roll over stones or turn pages that you would not otherwise. And this is oftentimes where an ‘aha moment’ occurs.

 

After researching the business concept or project idea, it helps if you can develop a prototype. Before a new car makes it to the assembly line it first shows up as a model. This allows the automaker to develop a working knowledge for the concept vehicle. Some prototypes are built on paper while others are built by hands. A young Miami Pilot showed how to do just that when he recently flew a model plane that was built by inner city teenagers.

 

If you’ve ever been shopping at a Wholesale Marketplace you’ll see networking in action. Effective Networking in the 21st century is part social, part strategic and part situational. When you walk up to the table where product samples are provided for taste-testing chances are the store clerk will strike up a conversation. After handing the sample to you the clerk will say what aisle the product is located. Now, not all products are “sample sold” in the same way. It depends on the season or the situation.

 

After marketing the concept to customers, your boss or even your peers you will be provided feedback. This is good information for making your idea even better. Danny Devito stumbled on similar feedback which helped him to succeed with his idea. After researching, prototyping and caroling with the neighbors his goal was reached. The world was now able to see his house with the click of a mouse because it was shining bright enough for even God to see.

 

P.S.

A special Holiday Buy One Get One (BOGO) discount offer for my latest book entitled Becoming Layoff Proof: What it Means to be the CEO of Me Inc. Email my Publicist at pen@purposefullivingventures.com with any questions or to reserve your autographed copy now. Otherwise you can visit the Book Store to order online.

Music Soundtrack – “Good for the Soul”

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Life, Liberty and the Pursuit of Bling this Thanksgiving.

daddy-daughter2 It’s the holiday season and whooptie do the year is almost done. Just a “wink and a nod ago” it seemed like we rolled into 2008. Now we find that the temperature in the New York City area has taken a dive as the winter season draws near. Interestingly, Santa Claus sent out an urgent message to advise that there’s not enough “money for bling” to go around. (Well, that’s what my wife and I are telling our girls to help set expectations).

 

Want to make this your season in business or your career? Then come with me as we join in the locker room meeting of your favorite college or pro team. In sports you’ll find a certain number of games being played each season. The coaching staff uses the pre-season to assess the roster of returning and rookie players. Then they arrive at opening day when it’s time to go to work. This is often seen as a time of new beginnings.

 

As the season progresses, their win/loss record becomes the talk of sports radio. Each new ballgame represents a time to work on improving their record. The past is the past and today is a new day to win big. By mid-season some teams are hoping for a breakthrough In order to make the playoffs. This means that every player will have to step up their game.

 

The journey in business and career also has seasons. Depending on where you are along that journey it might be a time of new beginnings. Some people are changing jobs, starting a business, launching a new product/service, setting a new goal. It could be that it’s a new ballgame for improving your record by pitching a money-making money-saving idea to management or promoting a new bargain offer to your customer. Maybe, you’ve been in the trenches for some time and you’re hoping for a major breakthrough.

 

Well, Reality Shows on TV are good examples of how to achieve a successful breakthrough. You get to “do you,” allow your best to shine through and watch dreams come true. If you arrive at the end and things are on the line, sometimes even a “Hail Mary” pass might become necessary to win big. Each week’s episode from audition to finale celebration look and feel almost magical. The secret to making it through the win/loss record of your journey is to know how to manage your thoughts, master your habits and maximize faith in action to achieve the right results. That’s the THAR Principle for those of you who’re checking because THAR can get you FAR.

 

P.S.

Coming Dec 1st, a special Holiday discount offer for my latest book entitled Becoming Layoff Proof: What it Means to be the CEO of Me Inc. Email my Publicist at pen@purposefullivingventures.com to reserve your autographed copy now or visit www.doc2.com for more details.

 

By the way, I am Doc Cunningham. I approved this message and Music Soundtrack Double-play.

 

Music Soundtrack – “Double-Play”

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The Money Game – Break out the Benjamins

doc-image2 In many American households, the first introduction to the Money Game comes by playing Monopoly. The object of this game is to increase wealth by building capital. Each successful roundtrip of the board qualifies a player for $200 of free money from the Banker. The more houses and land you own the more rent you collect from those who stop by your property.

 

The game of Monopoly is a useful metaphor for how business is done in America. It’s also a good example for how to turn passion into profit. Over the past few months we’ve seen the passage of a Wall Street Bailout Bill in Congress. More recently, some are asking for a bailout of the automakers. Those who were against the Wall Street bailout felt it was just another “free money” Government program. Those who were for it suggest it was necessary to prevent the financial services sector from going bust. That’s because many institutions were on the verge of going bankrupt.

 

How did we get here? A quick review of the facts show the following root causes:

1.       Credit Squeeze

2.       Credit Swap

3.       Credit Freeze

 

In a nutshell, the problems in the economy stem from businesses trying to make more money by squeezing more out of consumer and commercial credit. Then there were those on Wall Street who invented financial paper by creating credit investments. These are similar to an insurance policy that is paid out on loan defaults. They involve “hedging a bet” that a business or homeowner will fail to make loan payments.

 

As failure rates started to climb and the payout on these policies boomed, the financial institutions ended up running low on cash in the bank. This along with homeowners not making their mortgage payments then resulted in a credit freeze. These factors contribute to a loss in consumer confidence which translates to less spending. The drop in spending thus forces businesses to cut back expenses which often results in massive layoffs.

 

If that makes sense then you can see why Becoming Layoff Proof increasingly means for some people, owning your own business. Whether you see yourself as Me Inc. CEO, Campus CEO, Urban CEO or Heartbeat CEO might be up for debate. However, Monopoly reminds us that playing the money game is about establishing ownership. This involves understanding how business is done in America if you want to break out “the Benjamins.”

 

What’s Your Business Type? See poll in sidebar.

Music Sountrack – “Break out the Benjamins”

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Following The Dream – Reality Check

Doc Cunningham What’s the longest running game show on TV today? Deal or no Deal? The Price is Right? Jeopardy? Not Sure? Well, take a few minutes as you read to think about it. You can vote in our poll at the end. In the meantime, there’s a lot that one can learn from watching your favorite TV game show.

 

For example, Wheel of Fortune can inspire us to follow our dreams. People who aspire to be on the show probably love the game. They may love the co-hosts (Hey Vanna… Pat) or the play or the feeling they get from watching. They get a kick from seeing the spin of the wheel.

 

The wheel spin is how each player increases their winnings. It’s where they might make a silent wish and hope that the wheel stops at the right spot. Each spin allows you to guess a letter in the puzzle. After a few spins the player is likely to purchase a vowel. This will help in figuring out the puzzle. Maybe after a few more spins they can solve the puzzle. If the answer is correct then the total prize money grows.

 

Following your dream in many ways is similar to what happens on Wheel of Fortune. You begin by starting a business that best suits your passion. This way you are doing something that you love and can turn passion into profit. Then you might make a wish and set some goals to get the wheels turning. Don’t overlook the value of networking. You will have to try some things you’ve never done before in order to have what you’ve never had before.

 

Along the way you make a leap of faith by taking some calculated guesses and risks. As your business grows you see where your dream’s coming true. You can make a wish before you blow out the candle on that birthday cake or before you throw a penny into the Shopping Mall’s fountain pool. However, doing what it takes to follow your dream in business is a great way to experience a wheel of fortune.

 

 

Dreamer – Reality Check Rap

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President-Elect Obama, Rags to Riches or Average Joe to CEO?

 The United States has elected its first African-American President. Aren’t you glad you lived to see this day? What a great storyI The Presidential campaign began almost two years ago with many wondering whether history would be made. As the journey unfolded we saw increasing drama and political dogma that some wanted to turn into media-driven hoopla.

 

There is much to be said about how Obama ran his campaign with vision and precision. His story is one that is less “rags to riches” and more “average Joe to CEO.” That’s because Obama and his wife are not the sons and daughters of privilege. They grew up in “economy-class” households that over a period of two or three generations have gone from sharecroppers to showstoppers.

 

Now that Obama has gone from average Joe to CEO of the United States, how can we follow his lead and turn an idea into a business, passion into profit, a cause into a campaign? How can you follow his lead and live your dreams? The answer has a lot to do with purpose. As he considered the obstacles he would face, it became clearer to him that the time was now. Moreover, he was certain that this responsibility lined-up with his life’s purpose. Sometimes if you’re not sure what is your purpose you simply have to ask God, “Why did you put me here?”

 

Someone once said that if you fail to plan, you can’t blame “the man.”’ Well, maybe that’s not quite how it was said but whatever you choose to do you must make plans to succeed. A commercial pilot doesn’t leave the gate without a flight plan because there isn’t much room for error. An architect doesn’t break ground for a skyscraper without a blueprint because the certificate of occupancy depends on it. A business plan, a project plan or a marketing plan can help to make a winning brand.

 

It’s hard to deny that Obama attracted more money to his kitty and more people to rally after rally. Was it because of his message of hope or change? Regardless of the reasons, Obama understands that people are an important part of your success. You can’t know everything there is to know. You can’t be everywhere you need to be. So, when you surround yourself with positive people you increase your chances of becoming everything you want to become.

 

A lesson learned from the Obama Presidential Campaign 2008 is if you want to succeed on the job, in business and in life you must have a purpose and a plan that line-up. This will help to attract the people with whom you’ll experience shared success. Obama certainly knows something about attracting people and maybe, just maybe he can look back on his journey and say with grace and humility the words from that popular ’80s song, “How Ya Like Me Now!”

 

 

Music Soundtrack:

Alicia Keys sings…