Month: June 2015

Steve Harvey Builds Brand Identity (And a River of Dreams) With Comedy & Personality – #WUWECAST

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This production of “Wise-up Wednesdays” Blogcast by Douette ‘Doc’ Cunningham is a presentation in “social media entertainment from the groove-track of life!” #WUWECAST

LOL Tube – Got Funny?


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Theme:– “The Year of ‘Uppertunity’ – Get Lifted!”
With Higher Hopes, Bolder Dreams and Greater Teams (Old-School Flava)

The graduation season might be winding down. Many have walked across the stage to collect their diploma. Now they’re ready to take things to the next level. This is true even for those long done with formal education. Case in point, Steve Harvey continues to build brand identity and a river of dreams.

He’s heard on radio, seen of TV and has become a best-selling author. More recently he’s expanded his Family Feud hosting gig with a celebrity edition. He leads his mentoring program that pours into a river of dreams. All of this has come about by building brand identity around comedy, personality and serenity.

Harvey might say living the dream is all about packaging your passion. Some in comedy build their passion around jokes for making people laugh. Others do so by making a fool of themselves or like Amy Schumer making silly salty. But full-throttle passion for most folks is where skills and thrills runneth over.

Then there’re people who package their dream around their pain. Richard Pryor was one of the best at making people laugh at times he may have cried. Others like Iyanla Vanzant package their dream around explaining their pain. Harvey jokes about embracing his pain during the three years he was homeless.

Dream achievers remind us that when passion and pain are in the mix it opens up new possibilities. In some sense this is what they learned from living their dream. You might have to test the waters or go to “a place without no name.” When you get there your story will be one that moves people and the market.

Groove-Track: Billy Joel – ‘The River of Dreams’ – https://youtu.be/hSq4B_zHqPM

Theme:– “The Year of ‘Uppertunity’ – Get Lifted!”
With Higher Hopes, Bolder Dreams and Greater Teams (New-School Flava)

Graduation season winding down. Parties had in many a town. They took the stage for their diploma. Went out to eat and savor the aroma. Putting things on a next level track. Knowing there’s no turning back. True for those in careers or on teams. As Steve Harvey builds brand identity and river of dreams.

Heard on radio, as seen on tv. And best-selling author respectfully. Lately hosting Family Feud celebrity edition. Put together like a man on a mission. Leads mentoring program for turning boys to men. Living his dream as a top ten. All this by building his brand identity. With comedy, personality and serenity.

Harvey might say it’s about packaging your passion. Whether in comedy or other profession. Some do jokes just for laugh-a-lots. Others build around a certain life plot. Making a fool of themselves or being salty. Maybe all of the above and a little naughty. Where skills and thrills runneth good under or over forty.

Some package their dream around pain. Richard Pryor among the best when sane. Making people laugh about how he cried. Stretching the punchline in ways he didn’t hide. Other like Iyanla explain their pain. In letting it support their gain. Harvey jokes embrace homelessness. His pain for three years of restlessness.

Dream achievers know the score. Passion and pain opens them up for more. So the possibilities are awaiting. That’s what dreams are good for teaching. Having to test the waters and the game. In going to “a place without no name.” What you’ll gain is a story. That moves people, the market and personal glory.

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Tip: People who move the market build brand identity that leads to a river of dreams and money streams.
Talkback: Which moves the market more, people’s passion or people’s pain?
Groove-Tracks: Michael Jackson – ‘A Place Without No Name’ – https://youtu.be/YlJvMU-5NyA

Lianne La Havas – ‘Unstoppable’ – https://youtu.be/YFic-xaLsPs

This production of “Wise-up Wednesdays” Blogcast by Douette ‘Doc’ Cunningham is a presentation in “social media entertainment from the groove-track of life!” #WUWECAST

Sean ‘Diddy’ Combs Thinks 3am is the Best Time to Hit the Brand Spot #WUWECAST

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This production of “Wise-up Wednesdays” Blogcast by Douette ‘Doc’ Cunningham is a presentation in “social media entertainment from the groove-track of life!” #WUWECAST

LOL Tube – Got Funny?


doc_lg

Theme:– “The Year of ‘Uppertunity’ – Get Lifted!”
With Higher Hopes, Bolder Dreams and Greater Teams (Old-School Flava)

In presidential campaigns the idea of the ‘3AM phone call’ is a big deal. Some candidates have used it as a way to separate themselves from their opponent. They might even use it as part of their political branding. Well, Sean ‘Puff Daddy’ Combs thinks 3AM is the best time to hit the brand spot.

Combs released the ‘3AM’ perfume fragrance to add to his business empire. He tells LA Confidential magazine “Honestly, I’ve never been someone who does just one thing; that’s not who I am,” He says “Life’s way too short. My goal has always been to excel in every direction and in a monumental way.”

The brand spot for Combs started as a rapper. He choose that as his ‘lane in the game’ and line of work because of his love for music. After a few years of mixing things up as a record company executive and artist promoter, Combs launched the ‘Sean John’ clothing line as the new ‘cool-sexy-swag’ in apparel.

In between photo shoots and media appearances Combs is busy running his cable channel REVOLT. It’s a place for him to keep his love for music alive. It also vibes with his brand spot as a marketing guru and trendsetting promoter. Combs is in the zone when he’s making his passion ‘do what it do.’

He’s gone through stage names as often as he’s expanded into new ventures. First it was Puff Daddy, then Puffy, P. Diddy and just Diddy. It’s like he has a name for each season of his brand-ability. Combs says his style has gone more classic, career has more purpose and his brand has become ultra global.

Groove-Track: American Authors – ‘Believer’ – https://youtu.be/DYj40-cZ5vI

Theme:– “The Year of ‘Uppertunity’ – Get Lifted!”
With Higher Hopes, Bolder Dreams and Greater Teams (New-School Flava)

Presidential campaigns are abuzz. Some candidates running on what wuz. The ‘3AM’ phone call a big deal. Used as a tactic for keeping it real. A way to separate from others in the running. Something that’s part of political branding. Well, Sean ‘Puff Daddy’ Combs sees 3AM as best time for winning.

New perfume fragrance for romantic fire. And to add to his mega biz empire. Tells magazine he’s never been cut-out for one thing. Doesn’t mind having more bounce and bling. That’s not who he is from jump. Life’s short to be down in the dump. Goal to excel in every direction. By growing in industry connection.

Brand spot for Combs began as a rapper. Yea he wasn’t born with a silver platter. His ‘lane in the game’ and line of work. His love for music beyond a clerk. Mixing it up as record exec and promoter-in-chief. For many artists he was their relief. Launched clothing line before Pharrell. As new ‘cool-sexy-swag’ apparel.

Between photo shoots and another media stop. He’s busy making fashion and music pop. With an eye on REVOLT cable channel vibe. Helps keep his love for music alive. In the zone as marketing guru and trendsetter. Making his passion ‘do what it do’ like a go-getter.

Mariah Carey was once on his label. Many others coming from his stable. Gone through stage names with each venture. Puff Daddy, Puffy, P. Diddy and Diddy adventure. As if each name was for a season. But brand-ability the main reason. Classis style and ultra global hot. Career on purpose to hit the brand spot.

Diddy2Tip: Hitting the ‘brand spot’ is good for going from today’s career to tomorrow’s pioneer.
Talkback: Diddy vs. Dr. Dre as music moguls: Who’s the man?
Groove-Tracks: Owl City ft. Aloe Blacc – ‘Verge’ – https://youtu.be/nYCURBSSyXw

Mariah Carey – ‘Infinity’ – https://youtu.be/DO1CQhwCiG0

This production of “Wise-up Wednesdays” Blogcast by Douette ‘Doc’ Cunningham is a presentation in “social media entertainment from the groove-track of life!” #WUWECAST