Twitter CEO Dick Costolo Wants Less Crap and More Cream to Rise to The Top #WUWECAST

This production of “Wise-up Wednesdays” Blogcast by Douette ‘Doc’ Cunningham is a presentation in “social media entertainment from the groove-track of life!” #WUWECAST


Theme:–The Year of ‘Uppertunity’ – Get Lifted!”
With Higher Hopes, Bolder Dreams and Greater Teams (Old-School Flava)

Kanye West is fuming because Beyoncé didn’t get album of the year. He’s not the only one upset about something. Twitter CEO Richard Costolo was quoted saying “We suck at dealing with abuse and trolls on the platform and we’ve sucked at it for years.” He wants less crap and more cream to rise to the top.

They’ve been losing users due to social-media abuse. Costolo knows this is gonna be tricky and is ready to tackle the issue. Maybe success at this will be similar to how achievers cause less crap and more cream to rise to the top. Somewhere along the lines Costolo might go back to the Twitter roots.

The reason for Twitter is different from Facebook or Linkedin. Similarly, the purpose behind someone’s dream is different from another. Costolo will likely look at what gives Twitter its ratings and whether some factor(s) are underrated. Cream rises to the top by separating the over-inflated from the under-rated.

It’s been said ‘you get what you pay for.’ Another way of seeing this is ‘you get what you reward.’ So how might Twitter better reward cream in rising to the top? Maybe that’s the missing element in having Twitter clout or street cred. Building connections takes a few clicks but building clout takes much greater skill.

Some high-profile users have mixed feelings about social-media. Those who’ve been bullied or hacked are fuming as well. Costolo knows that if this isn’t fixed soon Twitter could be losing-out even more. So for Twitter and those who want to raise their profile, turn the cream of your dreams into better ratings.


Theme:–The Year of ‘Uppertunity’ – Get Lifted!”
With Higher Hopes, Bolder Dreams and Greater Teams (New-School Flava)

Kanye West is again fuming. Thinks Beyoncé had no business losing. Didn’t get props for album of the year. Maybe her ‘Beyhive’ fans have no fear. West not the only one with a gripe. Twitter CEO feels he’s got to refresh the buzz and hype. He wants less crap getting the pop. And more cream rising to the top.

Users are dropping left and right. Social-media abuse and online flight. Fixing the mess gonna be tricky. Tackling the issues gonna be sticky. Success for Twitter not unlike that of achievers. Less crap and more cream add-up to believers. Maybe Twitter roots will come into play. If they’re gonna make any headway.

Twitter different from Linkedin or Facebook. Whether viewed from a smartphone or tablet nook. Purpose and dreams different from another. Even if you start out undercover. Time to look at Twitter rating scale. Before putting stuff up for sale. Separating factors that are overinflated. From those that are under-rated.

‘You get what you pay for’ some have said. ‘You get what you reward’ sticks in others’ head. How does Twitter get less crap and more cream to rise? Takes figuring out some reward as the prize. Maybe a missing element in Twitter clout or cred. Connections take a few clicks but clout’s better instead.

Some high-profile users have jumped ship. With mixed feelings about being social-media hip. Those bullied or even hacked. Are fuming or already been packed. Without fixing, Twitter could lose-out more. To others having better score. Raising your profile or dream rating. Is about letter cream do the elevating.


Tip: Cream rises to the top by separating the overinflated from the under-rated for a higher dream rating.
Talkback: So how might Twitter or others better reward their cream so that more of it rises to the top?
Groove-Tracks: Estelle – ‘Conqueror’ –

Eddie Murphy – ‘Red Light ft. Snoop Lion’ –   

This production of “Wise-up Wednesdays” Blogcast by Douette ‘Doc’ Cunningham is a presentation in “social media entertainment from the groove-track of life!” #WUWECAST

What ‘Whitney Houston Live’ Greatest Hits Tells us About Making it in Any Business


In what league would you put Whitney Houston? Clive Davis believes she’s among the top three greatest songbirds of all times. He also included Aretha Franklin in that number. Davis recently worked to produce concept albums for both. So what does ‘Whitney Houston Live’ tell us about making it in any business?

Houston was discovered by Davis at a local NY club. He convinced her to sign with his record company. This led to an illustrious career that began with an appearance on the Merv Griffin Show. Over time people fell in love with Houston not just for her teenage charm but for her incredible voice.

The greatest hits album features some of her best-ever performances. The signature of Houston’s body of work is that she ‘owned’ her voice. That’s a simple distinction that made Houston rise to the occasion. Whether it’s singing or some other talent/gifting, making it in any business rides on ‘owning our voice.’


Once Davis took Houston under his wings her career began to fly. Most people will point to a mentor or facilitator who played a major role in their exposure. Having the talent, training or capability is one thing. But it helps in getting a lift or related lessons from someone in the game, with elevating your name.

There’re many recording artists who started out as background singers. There many business executives who started out as company regulars. Many individuals helped pave the way for those who would rise to their own greatness. Plus each person had to do everything in their power to embrace their dream.

The music business has seen a lot of change in recent times. We’ve gone from cassette to vinyl to CD to streaming music. The one thing that hasn’t changed is the song structure. That usually follows the pattern of verse, chorus and bridge. The verse might be simple, the rhythm groovy and the chorus catchy.

The bridge is about taking the song to another level. Becoming a hit beyond the music business involves a bridge too. It could be a bridge from setback to comeback. It could be a bridge from underdog to top-dog. That’s how getting to the next level as an artist or in any other career field includes a bridge.

Taylor Swift made news for her recent album with platinum sales in the first week. While she takes a stand against music streaming services, she’s someone who’s made it big at a young age. Swift reminds us of Houston for how she has owned her voice, embraced her dream and can ‘take it to the bridge.’

Footnote: Every ‘greatest hit’ song has a bridge and every successful person has a game-changing moment for taking it to the next level.