Theme:– Operation J.U.M.P. For Jobs, Justice & Unsung Dreams

A few years ago The Social Network movie was released with rave reviews. It was based on the book The Accidental Billionaires covering the rise of Facebook. The film went on to achieve major success as has Facebook. Now Mark Zuckerberg might have a plan for making businesses more socially grounded.

He describes in an upcoming Today Show interview that he often thinks about what made Facebook blow-up. He remembers having pizza with friends at Harvard on the day after the demo was first released to students on campus. Zuckerberg says his success is due in large part because “we just cared more.”

He could have said it was due to his tech-savvy or his position of privilege. But Zuckerberg’s statement shows another path for business success. That might be what President Obama has been emphasizing in his recent meetings with CEOs. It’s certainly true for Sam Polk a former hedge-fund manager.

Polk landed a job on Wall Street at age 22 and was making loads of cash. He made $3.6 million in bonus one year and thought it wasn’t enough. But his eyes were opened wide when he realized he made more money in one check than his mother made in a lifetime. So he quit his job to become a social-preneur.

Zuckerberg took a social-media path in building wealth. Polk redirected his socially-connected path to spread the wealth. Zuckerberg was driven by passion while Polk was moved to compassion. Polk’s career shift was the most difficult one he’s made in his life. But it’s one that brings dividends to society at-large.

Footnote: Operation J.U.M.P. says if America wants to address long-term joblessness and income inequality then politicians and business leaders alike need to care more.